In 2003, Fairfax Media came from Australia and bought up the publishing assets of Independent Newspaper Ltd of nine daily newspapers, two national Sunday papers, a stable of magazines. Fairfax also publishes 60 community newspapers throughout the country and market leading websites stuff.co.nz and parenting website Essential Mums. Fairfax Media is the larges integrated publications and websites in Australia and New Zealand. The company has established itself as an innovative multi-media business with strong brands across multiple platforms including newspapers, magazine and digital.
FORM:
Creativity, spontaneous quick thinking and the ability to utilize what is on hand, carrying the minimalists of tools whilst in the field. Make the most of the available light, light directions, your surrounding, the existing furnitures, the walls texture, the casting shadows and the possibilities are endless, limited only by your abilities. Thick skin.
CONTEXT:
News is delivered at every cost, your morals are severely tested, assignment are expected to be fulfilled. Stories vary to a vast extend and your approach requires some tact and diplomacy to achieve some type of relationships with the characters involved. News stories must sell and the perspectives of the stories must relate to the readers.
CONTENT:
Mass exposure, satiate the public appetite, publicise disasters, expose wrong doings, champion the exploited and the voiceless.
FIELD TRIP:
A very eye opening visit to the Fairfax Media Office packed with very busy organised people.
Fairfax Media Photographer Lawrence Smith Profile
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